Structured is a results-driven marketing agency specializing in data-backed strategies and creative solutions. They help brands grow through tailored campaigns across digital platforms, focusing on maximizing ROI.

Thought Leadership Newsletter

Objective:

Bolster Structured's reputation as an authoritative voice in the field while delivering valuable content to peers and clients.

Approach:

I developed and authored a weekly thought-leadership newsletter designed to keep clients and industry professionals at the forefront of digital marketing trends and strategies. Here's what I packed into each issue:

  • Key industry insights and developments

  • In-depth analysis of Lifecycle Marketing, Paid Media, and CRO strategies

  • Updates on e-commerce technology and partnerships

  • Profiles of innovative companies and entrepreneurs.

  • Real-world case analyses with improvement checklists

The Proof is in the pudding
PDF

I've made available the full newsletter I wrote for Structured, showcasing real-world industry insights and actionable marketing advice.